China (Shenzhen) International Logistics and Supply Chain Expo has been successfully held for 14 sessions, ranking first in Asia and second in the world in scale. After fourteen years of hard work and growth, the "Materials Fair" has become a vane for the development of the global modern logistics and supply chain industry, and an international professional platform for exchanges and cooperation between Chinese and foreign industry leaders. It is of great significance for Chinese logistics and supply chain enterprises to deeply participate in the international division of labor, actively integrate into the global supply chain, and occupy an important position in the global supply chain system. By playing the leading role of brand exhibitions, bringing together the wisdom and strength of all parties, achieving resource integration, process optimization and coordinated development, improving my country's competitiveness in the global supply chain, the level of global supply chain security, and the discourse of participating in the formulation of global supply chain rules Rights to create new competitive advantages. The Fair is not only for China, but also for the world.

2020 The 15th China (Shenzhen) International Logistics and Supply Chain Expo

Theme: Digital Empowerment, Smart Reform, Convergence of Ecology

Time: September 23-25, 2020 Location: Shenzhen Convention and Exhibition Center

Organizer: Shenzhen Logistics and Supply Chain Management Association

Executive: Shenzhen Hezhongyuan Exhibition Co., Ltd.

Overview of the Expo

●It has been successfully held for 14 sessions, ranking first in Asia and second in the world.
●“Expo” After 14 years of hard work and growth, it has become a vane for the development of the global modern logistics and supply chain industry, and an international professional platform for exchanges and cooperation between Chinese and foreign industry leaders.
●It is of great significance for Chinese logistics and supply chain enterprises to deeply participate in the international division of labor, actively integrate into the global supply chain, and occupy an important position in the global supply chain system. By playing the leading role of brand exhibitions, bringing together the wisdom and strength of all parties, achieving resource integration, process optimization and coordinated development, improving my country's competitiveness in the global supply chain, the level of global supply chain security, and the discourse of participating in the formulation of global supply chain rules Rights to create new competitive advantages. The Fair is not only for China, but also for the world.

Review of 2019 International Fair:

With the theme of “reform and optimize the supply chain, open up and improve the value chain”;
The exhibition area is 65,000 square meters, with 14 exhibition areas;
More than 1,900 brand companies from 53 countries around the world participated in the exhibition;
The number of international exhibitors and institutions accounted for as high as 30%;
141,000 visits from 83 countries around the world;
More than 70 high-end forums and activities were carried out during the same period;

Strong platform——The exhibition absorbs five continents, logistics connects the world---looks and highlights in 2020

The exhibition area and the number of exhibitors have increased by 15%;
The number of international exhibitors and institutions will increase by 15%;
Professional visitors at home and abroad will exceed 150,000;
Selection of Shenzhen City's 40-year Logistics and Supply Chain Management Service Excellence Award;
China Logistics“Golden Bull Award” Selection;
Deeply cultivate the industrial supply chain and set up subdivided thematic sections;

Effects first ——A series of concurrent event forums, bright spots, sharing a global feast of thoughts

High-end forums and activities will be held at the same time as the 2020 International Fair:
1. 2020 Global Value Chain Innovation and Development Summit (GVC for short)
2. The 6th 21st Century Maritime Silk Road International Cooperation Port Forum and the 9th Shenzhen International Port Chain Strategy Forum
3. The 7th Cross-border E-commerce Supply Chain Service Development Summit Forum
4. The Fifth Summit Forum on Combined Iron and Water Transport and Cross-border Transport
5. The 4th Smart Logistics Equipment and Logistics Informatization Development Forum
6. 2020 Sino-foreign Enterprise Matchmaking Conference
7. The 5th Shenzhen New Energy Vehicle Development Forum
8. The 5th Supply Chain Innovation and Development Summit in 2020
9. Shenzhen 40-year logistics and supply chain management service excellence award presentation ceremony;
10. The 2020 3rd New Retail and Big Data Artificial Intelligence Application Conference
11. The Fifth JQ • Cross-border E-commerce Selection Conference
12. The 3rd Consumer Electronics Industry Supply Chain Innovation and Development Forum
13. The 6th Internet + Logistics Innovation and Development Forum
14. The 2nd Electronic Cigarette Supply Chain Forum 2020

Global promotion——All-round and multi-angle publicity to create a logistics exhibition that never ends

1. Intelligent data processing: Cloud computing is applied to a huge database of over 1.3 million visitors and buyers that has been deposited in 14 years to achieve precise business matching with needs and targeted push Information;
2. High degree of professionalism: The professional audience invites the team to make a one-to-one invitation by phone to ensure that senior executives with decision-making power and heads of related departments participate as professional audiences. Match the scope of the exhibitors' participation with the audience's purchasing needs in advance to provide seamless and precise docking for both parties. Go to visit key enterprises with strong logistics demand, and direct invitation;
3. Intimate service: provide professional buyers and purchasers with free business bus pick-up and free delivery of the visit card in advance, so that the visitor is more worry-free and more convenient;
4. Cooperate with organizations to invite team audiences: through cooperation with more than 220 business associations and professional media organizations in various industries in the country, especially in the Pearl River Delta region, invited people from consumer electronics, smart manufacturing, food, furniture, gift toys, machinery, and clothing Persons in charge of industries with logistics needs such as apparel, luggage, building materials, lighting, e-commerce, etc. formed a VIP purchasing group to visit; 5. Mass publicity materials and materials as a foreshadowing: 4 million invitations and tickets are printed, distributed through partner associations, media, and participating in more than 110 similar or related industry exhibitions and events at home and abroad;
6. Professional media cooperation: cooperation between more than 600 domestic professional media and more than 200 mainstream media (including magazines, newspapers, websites, self-media, Weibo V, WeChat public account, etc.) to cover the grand event of the Expo in all directions;
7. Set up 17 overseas offices around the world, closely liaise with foreign government agencies, associations and more than 40 cooperative organizations, and organize professional visitors;
8. Outdoor advertising: A large number of outdoor advertisements were placed before the exhibition, and they were placed on TV advertisements in ports, airports, railway stations, bus stations, subway stations, high-speed railway stations, taxis and bus bodies, buses and subways in Shenzhen. ;
9. Pay attention to the application of new media channels: including the promotion of WeChat, Weibo, QQ and other social media and platforms such as We Media, Guangdiantong, etc., create H5 invitation letters for each participating company for social media promotion;
10. Regular customized email push: create special exhibition information emails for different sections of the exhibition and different event forums, and sort out the audience database to select accurate customers for regular push;
11. Interact with exhibitors and share audience resources: More than 1,900 exhibitors actively invite their customers to visit through the H5 invitation letter tailored by the organizing committee to drive the promotion enthusiasm of exhibitors and expand the exhibition's influence in the industry; br /> 12. Make full use of the Internet: organize selection activities for “Most Popular/Most Popular Pavilion Enterprises”, and conduct divergent promotion through online voting, which not only enhances the visibility of exhibitors, but also mobilizes exhibitors to participate in publicity and promotion Enthusiasm and resource integration.